THE POWER OF BECAUSE
You're standing in a long line to pay for your groceries. Which sentence do you think will get you through?
1. "May I go ahead of you please?" Put on a really sincere face.
2. "May I step ahead of you please, because I'm really late for my doctor's appointment?"
Using the word "because" will get you closer to 'yes' in almost any circumstance. Why? Because your request is followed by a reason, an explanation for the request. If the request is reasonable, then why not say yes?
The word refers the listener to some background, some circumstances, a framework related to the request.
It could even be a command...but a reasonable one: "Don't mention your grades until after dinner, because your dad needs to enjoy his meal."
And: "Smile, because it's easier then trying to explain why you're sad."
Consultant Robert F. Abbott says that many copywriters use the word with great success. He himself uses it on the homepage of his newsletter.
According to Abbott, using this powerful word enables him to make a connection between an action and a consequence of that action. For example, "Wear a helmet when you ride your bike, because it will help you avoid head injuries if you fall." In this case, wearing a helmet is the action; avoiding a head injury is the consequence.
Abbott points out also that the word "because" could be implied or implicit. Try "Wear a helmet when you ride your bike, so you won't injure your head if you fall."
You can view this powerful little word as an extension of the formula that says your organizing idea should be followed by supporting material. The word "because" supplies the supporting material for the main idea of getting through the line or of not mentioning grades or of wearing a helmet.
Often I find myself explaining my preferences in the office with, "because it looks more professional."
On the fun side, when you use those words beginning with "because," you are forming an independent clause. That means the clause can stand by itself. It could be a sentence itself.
So the engineer who declared, "The fasteners shall not be sandblasted because of corrosion," did not follow our rules. You can't make a sentence out of "because of corrosion."
For more tips on better writing, visit
link
You're standing in a long line to pay for your groceries. Which sentence do you think will get you through?
1. "May I go ahead of you please?" Put on a really sincere face.
2. "May I step ahead of you please, because I'm really late for my doctor's appointment?"
Using the word "because" will get you closer to 'yes' in almost any circumstance. Why? Because your request is followed by a reason, an explanation for the request. If the request is reasonable, then why not say yes?
The word refers the listener to some background, some circumstances, a framework related to the request.
It could even be a command...but a reasonable one: "Don't mention your grades until after dinner, because your dad needs to enjoy his meal."
And: "Smile, because it's easier then trying to explain why you're sad."
Consultant Robert F. Abbott says that many copywriters use the word with great success. He himself uses it on the homepage of his newsletter.
According to Abbott, using this powerful word enables him to make a connection between an action and a consequence of that action. For example, "Wear a helmet when you ride your bike, because it will help you avoid head injuries if you fall." In this case, wearing a helmet is the action; avoiding a head injury is the consequence.
Abbott points out also that the word "because" could be implied or implicit. Try "Wear a helmet when you ride your bike, so you won't injure your head if you fall."
You can view this powerful little word as an extension of the formula that says your organizing idea should be followed by supporting material. The word "because" supplies the supporting material for the main idea of getting through the line or of not mentioning grades or of wearing a helmet.
Often I find myself explaining my preferences in the office with, "because it looks more professional."
On the fun side, when you use those words beginning with "because," you are forming an independent clause. That means the clause can stand by itself. It could be a sentence itself.
So the engineer who declared, "The fasteners shall not be sandblasted because of corrosion," did not follow our rules. You can't make a sentence out of "because of corrosion."
For more tips on better writing, visit
link
People down every turn
Pain inside their hearts
A girl with scars on her wrists
A boy with a knife in his chest
She hides in the dark
Wondering when the pain with end
He stands up to fight in defense
Only to get knocked back down again
She fights with her parents
They don't wanna support the child
She's left to fend for herself in the cold
Alone with the child
Do we see what we are doing when we say the things we say?
Do we see who we are hurting with the actions that we're taking?
What we need
Are broken families reconciled
We need hearts to mend, scars to heal and battles to end
We. Need. Love
To stand up for the broken
We. Need. Hope
To give a hand to the hopeless
We need the world to care.
What are we doing with the words we are saying?
Who are we changing
And what effects are they having?
Lets be the change.
Pain inside their hearts
A girl with scars on her wrists
A boy with a knife in his chest
She hides in the dark
Wondering when the pain with end
He stands up to fight in defense
Only to get knocked back down again
She fights with her parents
They don't wanna support the child
She's left to fend for herself in the cold
Alone with the child
Do we see what we are doing when we say the things we say?
Do we see who we are hurting with the actions that we're taking?
What we need
Are broken families reconciled
We need hearts to mend, scars to heal and battles to end
We. Need. Love
To stand up for the broken
We. Need. Hope
To give a hand to the hopeless
We need the world to care.
What are we doing with the words we are saying?
Who are we changing
And what effects are they having?
Lets be the change.
When will this end?
Mass shootings
Terrorist attacks
Police brutality
They say it's just a gun control problem
They say it cannot be fixed
I say the problem is deeper
I say there is hope
When will this end?
Income inequality
Veterans living on the streets, penniless,
Dying by their own hands everyday.
They say this world can change for the better
But nothing has changed...
And I truly do fear
Nothing ever will
When will love start?
The day we offer a hand to the fallen
Instead of cringing back in shock
And running away
When will our world change?
The day we love too much to kill
The day others' pain is our pain
The day we act instead of just talking about it
"It's impossible"
"We're too broken to be mended"
"It's a hopeless battle"
I say, let us try.
Mass shootings
Terrorist attacks
Police brutality
They say it's just a gun control problem
They say it cannot be fixed
I say the problem is deeper
I say there is hope
When will this end?
Income inequality
Veterans living on the streets, penniless,
Dying by their own hands everyday.
They say this world can change for the better
But nothing has changed...
And I truly do fear
Nothing ever will
When will love start?
The day we offer a hand to the fallen
Instead of cringing back in shock
And running away
When will our world change?
The day we love too much to kill
The day others' pain is our pain
The day we act instead of just talking about it
"It's impossible"
"We're too broken to be mended"
"It's a hopeless battle"
I say, let us try.
It’s the color of you
You always wore it
It’s the color we shared
As we hid form them
With it we showed our true selves,
Though no one cared
Our orange book bags
Saved us from some pain
We protected each other
But it wasn’t enough
We were like two orange crayons
When everyone else was green
Then you left me alone,
All I had was our color orange
As they hit me
I took peace in knowing
You were in the orange field in the sky
You always said was there.
The orange of the sun set
Is your smile
Even though you left too soon
Orange…
Now it’s my color
My way of remembering you
Now I am the lone orange in the rainbow
Without you here
I protect my own
Though I wish you were here
Now orange is my color
A color for you bravery
A color for my survival
Orange will forever be our color
Even though death took you away
Forever orange for you,
Sweet Cassidy.
You always wore it
It’s the color we shared
As we hid form them
With it we showed our true selves,
Though no one cared
Our orange book bags
Saved us from some pain
We protected each other
But it wasn’t enough
We were like two orange crayons
When everyone else was green
Then you left me alone,
All I had was our color orange
As they hit me
I took peace in knowing
You were in the orange field in the sky
You always said was there.
The orange of the sun set
Is your smile
Even though you left too soon
Orange…
Now it’s my color
My way of remembering you
Now I am the lone orange in the rainbow
Without you here
I protect my own
Though I wish you were here
Now orange is my color
A color for you bravery
A color for my survival
Orange will forever be our color
Even though death took you away
Forever orange for you,
Sweet Cassidy.